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"Information here is provided for discussion and educational purposes only. It is not intended as medical advice or product or ingredient review/rating. The information may not apply to you and before you use or take any action, you should contact the manufacturer, seller, medical, dietary, fitness or other professional. If you utilize any information provided here, you do so at your own risk and you waive any right against Culinary Communications Private Limited, its affiliates, officers, directors, employees or representatives.”
NutriBuddy™ 
Description
Gel food color is made out of synthetic coloring with water and a corn syrup or glycerin base. The corn syrup and/or glycerin give it a very viscous texture. Therefore, this form of food coloring is very concentrated and not as "liquidy" as liquid food coloring. Gel food coloring is great to use in frostings or icings for bright colors, red velvet cupcakes, and candy. The color in liquid gel dye is more concentrated than traditional liquid food colorings, so you need less, which is important in recipes where you want to minimize the amount of liquid added.